What Is Trump Crypto: A Glance At Trump Family’s Crypto Windfall Journey

Last updated: 12/04/2025 18:10

Since Donald Trump officially won the US presidential election in 2024, the Trump family has launched a soup-to-nuts crypto empire. Driven by the Trump administration’s abandonment of several high-profile regulatory challenges to the industry, the price of bitcoin and other digital assets skyrocketed in the months following Trump’s inauguration, bolstering the Trump family’s net worth by hundreds of millions of dollars.

This article mainly introduces the crypto digital assets related to Trump and how he built a crypto empire since his inauguration.

＼Unlock Up To 10,055 USDT In Welcome Rewards!／

Sign Up BTCC Now

Trump Family Amasses Huge Fortune From Crypto Assets

Since Trump’s second inauguration, his administration has been clearing the way for the crypto industry’s growth in the US by reversing many of its predecessor’s positions. For example, the Justice Department has disbanded its crypto enforcement team. Regulators have scrapped guidance warning banks to exercise caution regarding crypto-related risks. The Securities and Exchange Commission has also paused or dropped lawsuits in high-profile cases against crypto firms.

In the first half of this year, the Trump Organization’s income soared 17-fold to $864 million from $51 million a year earlier. Of this total, $802 million—more than 90%—came from Trump’s crypto ventures, on top of potentially billions more in unrealized “on paper” gains. Much of that cash has come from foreign sources, as Donald Trump’s sons have promoted their business on an international investor roadshow.

Over half of the Trumps’ income—$463 million—came from the sale of World Liberty tokens alone, including up to $75 million from the purchase of Aqua1 tokens. According to its website, a Trump Organization entity receives 75% of the revenue from token sales through its association with World Liberty.

The family also made $336 million from sales of the Trump meme coin, $TRUMP. Due to a lack of transparency in the Trump meme coin business, estimates of income from the coins are more uncertain than those for WLFI token sales.

The Trumps are minting a fortune from digital assets backed by little more than the Trump name. Like most crypto products, World Liberty tokens are registered on digital ledgers called blockchains.

[TRADE_PLUGIN]BTCUSDT,ETHUSDT[/TRADE_PLUGIN]

Trump-Related Cryptos: Everything You Need to Know

Next, we will list several of the most promising Trump-related cryptos, thus offering interested investors some useful insights.

World Liberty Financial (WLFI)

World Liberty Financial is a decentralized finance (DeFi) crypto project that was announced in September 2024 by Donald Trump, who was a candidate at the time. It was the first cryptocurrency endorsed by Trump, who made vague promises about shaping a new era of finance.

Positioning itself as a bridge between traditional finance and DeFi, World Liberty Financial leverages governance decentralisation and political branding to drive USD adoption. Its goal is to ensure the dominance of U.S.-pegged stablecoins so that they remain the world’s settlement layer for the next century, just as the U.S. dollar has been the cornerstone of global finance.

The WLFI token is World Liberty Financial’s governance token, which debuted on 1 September 2025. Its price performance was characterized by extreme volatility, with early investors rushing to take profits. Despite of that, more than half the Trumps’ income—$463 million—came from sales of WLFI tokens alone.

Buy WLFI Coin ⇓

[TRADE_PLUGIN]WLFIUSDT,WLFIUSDT[/TRADE_PLUGIN]

Official TRUMP ($TRUMP)

The Official Trump Coin (TRUMP) is a cryptocurrency launched in 2025. It runs on the Solana blockchain, which was chosen for its fast transaction speeds and low fees. Developed by CIC Digital LLC, an affiliate of the Trump Organization, the Official Trump Coin has attracted significant attention.

According to Donald Trump, this digital asset is designed for celebrating “WINNING” the presidential election and his inauguration. The token has been publicly linked to Trump’s political campaign, which has boosted visibility among supporters and speculators.

Notably, this token’s website includes a disclaimer, stating $TRUMP is “not intended to be, or the subject of” an investment opportunity nor a security of any type, and is “not political and has nothing to do with” any political campaign, political office or government agency.

Since its launch, Official Trump ($TRUMP) has rapidly gained market traction, surging by 12,000%. However, it has since fallen sharply, losing 90% of its value from its all-time high (ATH).

Buy TRUMP Coin ⇓

[TRADE_PLUGIN]TRUMPUSDT,TRUMPUSDT[/TRADE_PLUGIN]

MAGA (TRUMP)

MAGA (TRUMP) is a Donald Trump-themed meme coin, drawing inspiration from former US president Donald Trump’s political slogan “Make America Great Again.” In terms of its tokenomics, 10% of the total TRUMP coin supply is reserved for Trump and Trump-related projects, as well as donations to MAGA-friendly political candidates and campaigns. This feature aligns the token with the MAGA utilities, demonstrating a commitment to promoting its mission and brand.

As MAGA Coin’s official website states, the token also aims to provide its users with “true economic freedom and financial sovereignty.” This goal fits into the broader concept of cryptocurrencies, which advocates a decentralized and democratic financial system. In addition, the TRUMP Coin promotes charitable activities, focusing on supporting charities and political causes aligned with the MAGA movement. This feature not only gives MAGA supporters a way to contribute to their favorite utilities but also adds a unique social element to the token.

MAGA coins stand out for their clear alignment with political causes, commitment to economic freedom and financial sovereignty, and support for charities and political movements. As Donald Trump officially won the US presidential election, MAGA (TRUMP) saw a massive price rally after the conclusion of the election.

TheTrumpToken (GREAT)

TheTrumpToken is a pioneering cryptocurrency designed as a medium of exchange, incorporating the foundational principles of Bitcoin (Nakamoto, 2008) while leveraging the technical advancements of the Solana blockchain. TheTrumpToken was conceived and developed by a dedicated community of Trump supporters with an immediate goal to support Donald Trump’s vision for America.

Branded as “America’s Cryptocurrency” and operating under the symbol “GREAT,” the token was created by a group of Trump’s supporters seeking to build a community in support of Donald Trump. Put simply, it represents a movement created by and for supporters.

Beyond supporting Trump, the GREAT token aims to use the widespread support to potentially change how political fundraising works worldwide. With a fixed supply of 21 million units, 10 million tokens are allocated for presale, with a portion of these going directly to Donald Trump’s re-election campaign.

Melania Meme ($MELANIA)

On January 19, 2025, Melania Trump launched her own meme coin, $MELANIA, following her husband’s new cryptocurrency, $TRUMP. The Melania Meme Token (MELANIA) is a meme coin related with Melania Trump, the former First Lady of the United States and wife of Donald Trump. The function of the token is primarily to express support for Melania Trump and her ideals and beliefs.

The project was developed by an anonymous team with connections to the wider memecoin community. Although the team remains unidentified, the release of the token follows a structured distribution plan with allocations for the team, public distribution, liquidity, community rewards and a treasury for future development.

Created as a counterpart to the Trump Meme token, MELANIA also capitalizes on the meme culture that took off in 2024, as well as the broader appeal of digital assets tied to high-profile figures. As a memecoin, MELANIA’s value primarily stems from community interest, internet trends, and its association with Melania Trump. The MELANIA token has a total supply of 1 billion and reached a market cap of $2 billion shortly after its launch.

[TRADE_PLUGIN]BTCUSDT,ETHUSDT[/TRADE_PLUGIN]

Conclusion

As recently as 2021, Donald J. Trump criticized cryptocurrencies, labeling them a threat to the supremacy of the U.S. dollar and describing Bitcoin as “seems like a scam.” However, three years later, his perspective on cryptocurrency has shifted significantly. Notably, following this pivot towards crypto, the profits of the Trump family have surged.

Nevertheless, analysts reported last week that approximately $1 trillion in value has been erased from the global cryptocurrency market since early October. Traders have offloaded riskier assets within the crypto sector amid growing concerns regarding economic stability and stalled progress on digital asset regulation. This recent sell-off serves as a stark reminder to investors of how swiftly volatile assets can decline in value—just as quickly as they can appreciate.

＼Unlock Up To 10,055 USDT In Welcome Rewards!／

Sign Up BTCC Now

Why Choose BTCC?

Founded in 2011, BTCC stands out as a trusted and well-respected exchange due to its unwavering commitment to security and transparency. Since its establishment in 2011, BTCC has boasted an impeccable security track record, with zero reported hacks or breaches. Holding licenses in the U.S., Canada, and Europe, BTCC provides a comprehensive suite of trading features within a secure and regulated platform.

With a mission of providing a trading platform that is fair and reliable in every sense, BTCC platform supports spot trading for over 360 cryptocurrencies, crypto futures trading with leverage up to 500x, crypto copy trading that allows users to follow experienced traders, demo trading accounts pre-loaded with $100,000 in virtual funds, and tokenized futures for stocks and commodities. If you want to engage in cryptocurrency trading, you can start by signing up for BTCC.