BMW Enter the Metaverse World with NFT Patents

Written by C, Fiona

Last updated: 2022-12-01

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The NFT and the Metaverse space continue attracting prominent investors, companies, and brands despite the ongoing bear market that has seen the value of many digital assets drop by more than 60%.

Luxury automaker BMW is the latest brand interested in joining the metaverse and NFT sector. The automaker has filled trademarks application to launch tokenized virtual vehicles, among other assets.

BMW Enters The Metaverse with NFT Patents

In a November 30 blog post, Mike Kondoudis, the intellectual property attorney, confirmed that Bayerische Motoren Werke AG “BMW” filed three trademark applications with United States Patents and Trademark Office (USPTO) on November 25.

According to the first application, the German luxury car manufacturer plans to offer downloadable multimedia files containing artwork, audio, and video featuring cars, toy vehicles, vehicle accessories, clothing, and headgear in the form of NFTs.

The carmaker also anticipates offering downloadable computer programs featuring vehicles, toy vehicles, vehicle accessories, headgear, clothing, and footwear vehicle spare parts suitable for online environments.

Moreover, BMW also plans to launch downloadable computer games, simulators for simulating the operation of land vehicles, virtual reality headsets, and virtual reality glasses, among other virtual reality hardware items such as computer mice, mouse pads, and computer joysticks.

In its second application, the luxury car manufacturer intends to offer retail online store services for virtual vehicles, virtual toys, virtual bags, and virtual footwear and clothing. BMW will use NFTs to authenticate those virtual assets.

Finally, BMW plans to offer entertainment services, including online non-downloadable virtual assets such as toy cars, vehicle parts, vehicle accessories and headgear for virtual environments.

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