How to earn Basic Attention Token?

Could you elaborate on the various methods to acquire Basic Attention Token (BAT)? Given the increasing popularity of the digital currency, many are curious about its acquisition strategies. Does one need to mine BAT, or is there a more direct approach, such as purchasing it from a cryptocurrency exchange? Are there any specific incentives or rewards programs that reward users with BAT? Understanding the different avenues to obtain BAT would be invaluable for those interested in integrating this token into their financial portfolios.