Who owns Starlink internet?

Who is the owner of Starlink internet, and can you provide some background on their involvement in the space? Are they a well-established company with a proven track record, or are they a newer entrant to the market? Additionally, what sets Starlink apart from other satellite internet providers, and how do they plan to expand their services in the future? I'm particularly interested in their plans for global coverage and how they plan to achieve this.