Trump Jr.-Backed USD1 Soars Past $3 Billion Market Cap - WLFI Partnership Fuels Meteoric Rise

A new stablecoin contender just landed with a splash—and a familiar political name attached.
The Celebrity-Backed Juggernaut
Forget quiet launches. USD1 roared into the crypto arena with heavyweight backing, instantly capturing attention and capital. Its connection to high-profile figures provided a rocket boost of visibility most projects can only dream of buying.
Engineering Trust Through Alliance
The partnership with WLFI wasn't just a logo swap. It built a foundational layer of perceived credibility, a crucial ingredient in the often-skeptical stablecoin market. This strategic move bypassed years of slow trust-building, shortcutting directly to institutional conversations.
The $3 Billion Reality Check
Hitting a multi-billion dollar valuation out of the gate sends a clear signal: the market is hungry for alternatives. It proves that in the race for digital dollar dominance, brand and narrative can be as powerful as pure technical specs—at least for opening acts.
The New Rules of Finance
This isn't just another coin; it's a case study in modern financial velocity. It cuts through traditional barriers, leveraging media savvy and partnerships to achieve scale at a pace that would give a legacy bank CFO heart palpitations. After all, in today's market, a recognizable surname can sometimes move faster than a flawless audit—a truth that both excites innovators and gives regulators a new headache.
Watch this space. When political lineage meets crypto infrastructure, it doesn't just create a token; it tests the very foundations of what we consider 'value' and 'trust' in a digital-first economy. The real question isn't about the first $3 billion, but what—and who—follows it in.
Binance connects USD1 to its trading ecosystem
The sudden jump in value followed Binance introducing a Booster Program tied to USD1. Users who hold the stablecoin on the exchange now get up to 20% APR through flexible earn products.
Binance also confirmed it WOULD swap all collateral backing its Binance-peg BUSD (B-Token) into USD1, at a 1:1 rate. This move embeds USD1 deeper into the exchange’s collateral system, effectively replacing BUSD in some areas.
That’s not all. The stablecoin is also tied to bigger financial deals. Earlier this year, Abu Dhabi-based MGX used USD1 to complete a $2 billion investment in Binance. This payment came just before President Trump granted a pardon to Changpeng Zhao, also known as CZ, who co-founded Binance.
At the time, the Wall Street Journal reported speculation that CZ may have used his influence to boost WLFI ahead of the pardon.
Binance U.S. denied any coordination and claimed its listings of WLFI and USD1 were just “purely business decisions.” Despite that, Trump’s involvement and the WLFI-Binance LINK drew fire from Democrats. Senator Elizabeth Warren pointed to this connection while fighting against the GENIUS Act, which was later passed into law.
Bitcoin flash crash reveals issues with USD1 trading pair
Meanwhile, earlier this morning, the BTC/USD1 trading pair on Binance experienced a flash crash, briefly dragging Bitcoin down to $24,000 for a few seconds.
The price then bounced above $87,000 before stabilizing, according to data gotten from the world’s largest exchange. Other pairs like BTC/USDT weren’t affected, but the incident exposed how fragile newer trading pairs can be when liquidity dries up.
The crash came from a microstructure failure. There weren’t enough buy or sell orders NEAR the current market price. On thin pairs, one aggressive order or a missing bid can wipe through the order book and cause a sharp drop.
Once new bids enter or the order clears, the price jumps back up. Binance confirmed it was limited to the BTC/USD1 spot pair only.
This kind of thing happens when a trading pair lacks depth. A shallow book means even one big trade can MOVE prices way off course, even if just for a moment. USD1 may be scaling fast, but its liquidity structure still has holes that need to be watched.
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