Bitcoin Drops 5% After MicroStrategy’s $1 Billion Purchase – What’s Behind the Unexpected Plunge?
- MicroStrategy Doubles Down While Bitcoin Stumbles
- Is MicroStrategy's Bitcoin Strategy Sustainable?
- Market Reactions and Future Implications
- Q&A: Understanding the MicroStrategy Effect
In a surprising market twist, Bitcoin's price dropped nearly 5% within hours after MicroStrategy announced its latest $980 million BTC purchase. This counterintuitive reaction has left traders scratching their heads – why would the market dip after such a massive show of institutional confidence? We'll break down the numbers, analyze potential causes, and examine whether MicroStrategy's aggressive accumulation strategy remains sustainable in today's volatile crypto landscape.
MicroStrategy Doubles Down While Bitcoin Stumbles
Michael Saylor's software-turned-Bitcoin-holding company just made its ninth major BTC purchase since the last all-time high, acquiring 10,645 bitcoin at an average price of $92,098 per coin. This brings their total holdings to a staggering 671,268 BTC worth approximately $50.33 billion at acquisition cost. Yet instead of rallying on the news, Bitcoin's price took an immediate nosedive from $90,000 to $85,000, wiping out half of November's recovery gains.

Market analysts suggest several possible explanations: profit-taking by well-positioned traders capitalizing on the announcement, Leveraged positions being liquidated, or even concerns about MicroStrategy's growing influence over Bitcoin's circulating supply. "We've seen this pattern before," notes BTCC analyst Mark Chen. "Major buy announcements sometimes trigger sell-offs as traders 'buy the rumor, sell the news.'"
Is MicroStrategy's Bitcoin Strategy Sustainable?
The company has increased its Bitcoin-per-share ratio by 25% this year, with each MSTR share now representing 198,000 satoshis (0.00198 BTC) compared to 158,000 at end-2024. However, this aggressive accumulation comes with risks:
- MicroStrategy's stock (MSTR) has dropped 65% since July 2025
- Similar "Treasury Companies" like Metaplanet and Nakamoto Games have seen even steeper declines
- The model relies on continuous fundraising to buy more Bitcoin

There's also an ideological tension. Bitcoin was designed to eliminate financial intermediaries, yet companies like MicroStrategy are becoming centralized Bitcoin custodians. As one Reddit user put it: "Saylor is building exactly what Satoshi wanted to destroy – a new form of fractional reserve banking with BTC as collateral."
Market Reactions and Future Implications
The immediate 5% drop following MicroStrategy's purchase highlights Bitcoin's continued volatility. Several factors may have contributed:
| Factor | Potential Impact |
|---|---|
| Profit-taking | Traders selling into the announcement |
| Leverage unwinding | Margin positions from November lows being closed |
| Market sentiment | Concerns about over-concentration among "whales" |
| Macro conditions | Year-end liquidity crunch affecting all risk assets |
This article does not constitute investment advice. As always in crypto markets, past performance doesn't guarantee future results – especially when dealing with such unconventional corporate strategies.
Q&A: Understanding the MicroStrategy Effect
Why did Bitcoin drop after MicroStrategy's purchase?
Several factors likely contributed: traders taking profits after the announcement, leveraged positions being liquidated, and general year-end market volatility. The crypto market often moves counter to expectations.
How much Bitcoin does MicroStrategy own now?
As of December 2025, MicroStrategy holds 671,268 BTC acquired at an average price of $74,972 per Bitcoin. Their total investment exceeds $50 billion at acquisition cost.
Is MicroStrategy's strategy risky?
Yes. The company relies on continuous fundraising to buy more Bitcoin. If their stock price declines significantly, it could threaten their ability to maintain this strategy long-term.
What's the "Bitcoin per share" metric?
This shows how much BTC each MicroStrategy share represents. It's grown from 0.00158 BTC/share in 2024 to 0.00198 BTC/share currently – a 25% increase.