MicroStrategy (MSTR) at Bitcoin Crossroads: Potential BTC Liquidation Looms as Market Cap Approaches Tipping Point
MicroStrategy's billion-dollar Bitcoin bet faces its ultimate stress test.
The hodl may be over
After years of stacking sats like a digital Scrooge McDuck, Michael Saylor's corporate treasury strategy hits a make-or-break moment. With Bitcoin's market cap teetering, even true believers might need to paper-hand some coins to keep the lights on.
Corporate treasury or crypto hedge fund?
The business intelligence firm turned Bitcoin proxy now dances to crypto's volatile tune. Quarterly earnings have become little more than BTC price commentary with extra steps.
When the music stops
If MicroStrategy blinks and sells, it could trigger a cascade of corporate 'risk management' (read: panic selling). But for true Bitcoin maximalists, this might just be another buying opportunity disguised as capitulation.
After all, in crypto, someone else's emergency liquidation is just your discount entry point—until it isn't. The market giveth, and the market taketh away (especially from overleveraged public companies playing hedge fund).
TLDR
- Strategy (MSTR) faces possible removal from MSCI index by January 15, which could trigger up to $8.8 billion in outflows from passive investment funds
- CEO Phong Le revealed the company might sell bitcoin if its market cap falls below the value of its bitcoin holdings, breaking five years of never selling
- The stock has dropped 37-60% from its peak as bitcoin fell from $120,000 to as low as $82,000 before recovering to $93,000
- Strategy’s mNAV ratio currently sits at 1.01, dangerously close to the threshold that could trigger bitcoin sales
- The company owns 650,000 BTC worth roughly $59 billion and just lowered its year-end bitcoin price guidance to $85,000-$110,000 from $150,000
Strategy is in talks with MSCI about a potential removal from major equity benchmarks. A decision is expected by January 15.
MicroStrategy Incorporated, MSTR
The stakes are high. JPMorgan analysts estimate the MOVE could trigger outflows of up to $8.8 billion if other index providers follow MSCI’s lead.
Strategy’s inclusion in indices like MSCI USA and MSCI World makes it a component of many passive investment products. Removal WOULD force these funds to sell their holdings.
Executive Chairman Michael Saylor confirmed the company is “engaging in that process” with MSCI. He told Reuters he “was not sure” about the accuracy of JPMorgan’s outflow estimates.
The news comes as Strategy faces mounting pressure. The stock has fallen 37% this year.
Bitcoin’s recent volatility hasn’t helped. The cryptocurrency dropped from an all-time high above $120,000 to as low as $82,000.

While Bitcoin has since recovered to $93,000, it remains about 26% below its peak. Critics argue Strategy’s debt and equity issuance programs to accumulate bitcoin aren’t sustainable.
Breaking Five Years of Never Selling
The company dropped a bombshell last week. CEO Phong Le said Strategy would sell bitcoin under certain conditions.
This marks a dramatic shift. Strategy hasn’t sold a single bitcoin since establishing its treasury in August 2020.
Le outlined two scenarios that could trigger sales. The first involves the company’s market cap falling below the net asset value of its bitcoin holdings.
“My hope is our mNAV doesn’t go below one, but if we did and we didn’t have access to other capital, we would sell bitcoin,” Le said. “There’s the mathematical side of me that says that would be the absolutely right thing to do.”
That threshold is dangerously close. Strategy’s mNAV currently sits at 1.01 according to blockchain analytics firm Artemis.
The company’s market cap has tumbled 60% since hitting a record high in July. It now hovers NEAR the value of its bitcoin holdings despite recent bounces.
Saylor defended the possibility of selling on Monday. “We will make rational decisions that are in the best interest of the equity shareholders,” he told investors.
He pushed back against critics who see selling as abandoning bitcoin. “Now there are some people that will say, ‘Well, if you sell bitcoin that means you’re not committed to bitcoin.’ Well, that’s not really true.”
Updated Guidance Reflects New Reality
Strategy announced Monday it bought 130 more bitcoin. The purchase brings its total holdings to 650,000 BTC.
That stockpile is worth roughly $59 billion at current prices. The company has become the largest public holder of bitcoin.
Strategy also set aside $1.44 billion to pay dividends on its preferred stock and interest on outstanding debt. The move shows the company is managing its obligations carefully.
The company updated its 2025 earnings guidance. It now assumes bitcoin will trade between $85,000 and $110,000 at year-end.
That’s down from previous guidance around $150,000. The revision reflects the new market reality as bitcoin trades at $93,000.
Strategy stock and bitcoin prices could see renewed pressure heading into the MSCI decision deadline.