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Starbucks Stock (NASDAQ:SBUX) Surges as Union Pushes for Strike Authorization Vote - ’Starbucks Knows Where We Stand’

Starbucks Stock (NASDAQ:SBUX) Surges as Union Pushes for Strike Authorization Vote - ’Starbucks Knows Where We Stand’

Author:
tipranks
Published:
2025-10-23 17:04:29
8
1

Starbucks shares notch upward momentum amid escalating labor tensions.

Union Pressure Mounts

Workers mobilize for strike authorization as negotiations hit critical phase. The coffee giant faces coordinated pushback from organized labor groups demanding better terms.

Market Reaction Defies Conventional Wisdom

Despite looming strike threats, SBUX shares climb - proving once again that Wall Street thrives on chaos while Main Street foots the bill. Investors apparently betting management will prevail in what's becoming a classic corporate-union showdown.

Standoff Intensifies

Both sides dig in for what could become a protracted battle over workplace conditions and compensation. The 'green apron' revolution shows no signs of slowing down.

Another day, another corporate drama where shareholders profit regardless of outcome - because in modern finance, conflict is just another revenue stream.

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If this strike authorization vote goes through, reports note, this will be the fourth work stoppage event in the last two years. It is set to run from October 24 through November 2, though the strike will be “open-ended” if the strike vote goes through. Right now, the union is already planning a slate of fully 70 “…practice pickets and rallies” throughout 60 cities. Meanwhile, Starbucks reps noted that nothing “…has…changed” as far as bargaining with the union and setting up contract agreements goes.

Starbucks Workers United representative Michelle Eisen made it clear, saying, “Starbucks knows where we stand. They know our demands: more take-home pay, better hours, resolving legal issues. It’s time to finalize a contract this fall before the all-important holiday season.”

Long Time Coming

Reports note that the union and Starbucks have not been in active negotiations since December 2024. Back in February, they went into mediation, and Starbucks offered up a pay package in April. But the union delegates voted the package down, which has left the whole process in a kind of limbo.

The problem for the union, however, is its lack of reach. Starbucks Workers United represents around 12,000 workers at over 650 stores. Objectively, that WOULD be big…but Starbucks has over 18,000 locations just in North America. This is less than one worker per store. It represents the kind of numbers that Starbucks can easily work around. And when your strike can be ignored with comparative ease, your key weapon as a union is, basically, lost.

Is Starbucks Stock a Good Buy?

Turning to Wall Street, analysts have a Moderate Buy consensus rating on SBUX stock based on 13 Buys, six Holds and one Sell assigned in the past three months, as indicated by the graphic below. After an 11.99% loss in its share price over the past year, the average SBUX price target of $99.83 per share implies 16.49% upside potential.

Disclosure

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