2025: The Year Bank-Issued Stablecoins Go Mainstream? Don’t Miss MERGE Madrid’s Big Reveal
Banks are finally playing catch-up in crypto—and stablecoins are their Trojan horse.
Forget 'wait-and-see.' MERGE Madrid’s 2025 showdown will expose which legacy institutions are serious about blockchain… and which just want a PR facelift.
Why watch? Because when banks pretend to innovate, hilarity—and occasional brilliance—ensues. (Bonus: Expect at least one exec to accidentally call it 'the Bitcoin technology.')
Prediction? Half these 'game-changing' stablecoin projects will quietly die by 2026. The other half might actually make cross-border payments suck less.
Will Spanish Banks Launch Their Own Stablecoins?
Stablecoins are emerging as, creating real utility even for non-crypto-native users. In France and Germany, Société Générale and Deutsche Bank have already launched corporate stablecoin projects. In the U.S., banking consortia are discussing joint stablecoin initiatives to enhance efficiency and scalability.
will be the ideal stage to analyze and debate these developments, bringing together traditional finance and native Web3 ecosystems. Confirmed participants includeand many others.
A Full Week of Vision, Tech, and Web3 Culture
This year,into a multi-layered experience, built around aconnecting every part of the ecosystem.
- October 7: Private roundtables with regulators at MERGE Institutional, followed by a VIP Cocktail.
- October 8–9: The main conference, the heart of the event, will explore business strategies, global regulation, digital finance, immersive art, cultural experiences, and Web3 adoption frameworks.
- October 10: MERGE Tech Summit, a full day of developer bootcamps, workshops, and technical sessions.
- October 11–12: The weekend Hackathon, where innovation comes to life.
This structure ensures representation from decision-makers and regulators to the developers building the future from code.
The Bridge Between Latin America and Europe
MERGE Madrid strengthens its role as abetween, uniting institutions, governments, and businesses from both regions around Web3 innovation.
Previous editions have welcomed institutions like the,,,, the, and governments fromand, many of whom are returning in 2025.
Thistakes on special significance as MERGE coincides with, positioning Madrid as a capital ofin decentralized economics.
A World-Class Speaker Lineup
MERGE is growing in every direction – and itsis no exception. The 2025 edition features, curated to provide a:
- Traditional financial institutions: Key figures include Coty de Monteverde (Banco Santander), Francisco Maroto (BBVA), David Cunningham (Citi), Gabriel Campa (TowerBank), and Pablo Arboleda Niño (Bancolombia) — all leaders in institutional investment and crypto asset adoption.
- Native Web3 projects: Influential voices such as Staci Warden (CEO at Algorand Foundation), Cassie Craddock (Managing Director UK & Europe at Ripple), Robby Yung (CEO at Animoca Brands), Eric Piscini (CEO at Hashgraph), Charles d’Haussy (CEO at dYdX Foundation), and Robert Drost (CEO at Eigen Foundation) will be present, driving infrastructure, DeFi, and the convergence of AI and Web3.
- Major corporations and fintech: The program includes executives such as Damu Winston (Global Head of Web3 Innovation at Amazon), Esteban Sadurni (Director of Digital Assets and Blockchain at Checkout.com), Michael Higgins (International CEO at Hidden Road), Dotun Rominiyi (Technology Leader at London Stock Exchange Group), and Jaime de Mora (CTO for Startups & Unicorns at Microsoft EMEA), showcasing the strategic and technical role of digital transformation.
Top-Tier Industry Support
Great events attract great partners. This year, MERGE is backed by leading organizations such as:and
