BingX Joins Binance and Bitget in Multi-Asset Trading Expansion - The Crypto Brokerage Race Heats Up

Another crypto heavyweight just threw its hat into the multi-asset ring. BingX—riding the wave set by Binance and Bitget—is now letting traders swap crypto for stocks, ETFs, and commodities. No more hopping between apps. One platform, multiple markets.

The All-in-One Play

It's a simple, powerful pitch: unify your portfolio. Trade Tesla shares right after closing a Bitcoin position. Hedge your crypto volatility with gold futures. The move isn't revolutionary—it's evolutionary. Exchanges are no longer just crypto houses; they're morphing into full-spectrum financial hubs.

Why This Matters Now

User demand is screaming for consolidation. Traders are tired of fragmented balances and fractured attention. Regulatory winds are shifting, too. Offering regulated assets alongside crypto could be a savvy compliance dance—a way to build legitimacy while keeping the crypto engine roaring.

The Brokerage Blur

Watch the lines blur. What's a crypto exchange versus a traditional broker anymore? The answer: less and less. This expansion is a land grab for your entire net worth, not just your digital coin stash. It's about becoming your primary financial interface.

One cynical footnote? In finance, every 'innovation' in convenience usually comes with a shiny new fee layer attached. But for now, the convenience might just be worth it.

BingX announces the launch of its new BingX TradFi feature

According to reports, BingX is launching the new product with futures linked to more than 50 underlying assets, including commodities such as cocoa, soybeans, and is offering leverage of up to 500x. The exchange also highlights demands from the Middle East and North Africa (MENA) region, where access to global markets through conventional brokerage channels can be limited or expensive.

Speaking about the development, Vivien Lin, Chief Product Officer at BingX, said that the new BingX TradFi product is designed to increase access to a wide class of global assets. This means that the exchange plans to provide this access to its global users. Meanwhile, the trend is becoming more visible across the industry, with rival exchange BitGet also rolling out its TradFi trading suite following a private beta. The new cross-market will give its users direct access to gold, forex, metals, indices, commodities, and stock CFDs.

“The shift in wealth management is happening now. Assets that were previously only available on certain niche markets are now on Bitget. This is historic; crypto, stocks, gold, forex, and commodities now coexist under a single system,” Gracy Chen, CEO of BitGet, said about the new products. In addition, the product is expected to combine deep institutional liquidity and also operate within a framework regulated by the Financial Services Commission (FSC) of Mauritius.

Binance also introduced regulated perpetual contracts on commodities like gold and silver. According to the exchange, it will use its model for perpetual futures, settling them against USDT. The contracts will have no expiration date and will be open 24/7. The product is also fully regulated, with the exchange landing it under the Abu Dhabi Global Market framework. However, since the products use USDT for settlement, the products may not be available for EU-based traders.

Exchanges are pivoting into multi-asset trading

In each case, exchanges are positioning themselves as a bridge between users and traditional asset classes. Crypto exchanges are using operational convenience as the backbone of their strategy, attracting retail investors with the promise of stablecoins settlement, continuous trading hours, and familiar derivatives interfaces. In doing this, crypto exchanges are bringing global market access to these investors without the typical challenges facing traditional brokers.

However, this expansion showcases a convergence at the product level rather than an alignment with traditional brokerage firms. Despite offering products that look like those offered by licensed brokers, crypto platforms are showcasing how some key differences can remain. These platforms operate under different regulatory frameworks, and the level of investor protection varies by jurisdiction.

Put together, the close launches of these products by BingX, BitGet, and Binance reveal a broader change in the industry. Having built scale in crypto derivatives, exchanges are now testing how far their platforms can extend into the traditional market. The new development doesn’t mean the exchanges will replace brokers outright, but shows how they can reshape the traders’ access to multiple markets in a crypto-native environment.

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